Dynamic Number Insertion (DNI)

Get set up and familiar with all the ways you can use DNI for call tracking.

How to Create a Call Tracking Pool

Miranda Kleine
Miranda Kleine
  • Updated

Log In To Your 800.com Account

Log in to your account. Ensure you have administrative access, as only admins can changes to your account.

  • If you’re not already using 800.com, sign up for an account and then log in.

Create New Call Tracking Pool - Website

Go to Call Tracking > Create Calling Tracking Pool > On my Website

  1. Choose between "Calls, keywords, and web sessions" or "Calls only"

  2. Fill in your Tracking Options

    💡 The Swap Target is important!

    • A Swap Target is a phone number that can be dynamically replaced with a tracking number on a website and can be a different number for each traffic source.
    • If a Swap Target is not entered, the default Swap Target is the destination number. 
    • The “Always Swap” traffic source does require a swap target. It allows you to assign a random tracking number in the pool to track all sources, without having to specify phone number for each source.
  3. Fill in your Website Pool Setup and choose between toll-free or local. Our system will determine how many numbers you need based on daily website visitation.

  4. Select the area code or prefix you want

  5. Choose your Number Routing option

  6. Save and Activate!
     

Create New Call Tracking Pool - Somewhere Else

Go to your Dashboard > Number Management Get More Numbers > Call Tracking

  1. Select "Somewhere Else" and choose your marketing effort

  2. Complete the Number Setup again by choosing between toll-free or local and selecting the area code or prefix you want

  3. Choose your Number Routing option

  4. Save and Activate!

💡 Tip: Use clear, consistent naming so it’s easy to analyze results later.

 

Next, you'll want to set up a call flow. Go HERE for instructions on call flows!

If you had any issues or have any questions during this process, you can reach out to our support team via email: support@800.com.

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