How to Add Call Tracking to Google Business Profile

800.com
800.com
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Create a Tracking Number for your Google Business Profile

  1. Log in to your 800.com Account
  2. Go to Call Tracking in the left navigation
  3. Click Create Call Tracking Pool
  4. Select Somewhere Else
  5. Choose Google Business Profile
  6. Pick a Number Type (Toll-free, Vanity, or Local), then choose Number Routing
    1. Once you select a number type, you will be shown a pool of potential numbers to choose from
  7. Setup Your Call Routing and General Settings, then choose Continue
    1. Note: if you have a previous Call Flow, this will be selected by default which saves all the settings of your 
  8. To finalize the setup choose Save and Activate
    1. If you are creating a new Call Flow / Forwarding Number, you will need to name it such as Main Number or Sales Line.

Add Your New Tracking Number to Google Business Profile 

  1. Log into Google Business Profile
  2. Click on the Pencil icon associated with your business in your Google Business Profile Manager
  3. Locate your business Phone Number in Contact Information and click the Pencil Icon to edit the number
  4. Use your new tracking number for Primary phone
  5. Select +Add phone number and use your main number as an additional phone number
  6. Click Save

Add UTM Parameters to your link in Google Business Profile to Identify Source Traffic

  1. Navigate to Website in Google Business Profile (under the Number section from before)
  2. Click the Pencil icon to edit
  3. Add the UTM parameters "?utm_campaign=GoogleBusinessProfile" to the current URL
  4. Click Save 

Are You Advertising on Google Ads? 

If you're running Google Ads, follow this article to configure Google Business Profile with Google Ads.

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